Why agencies pick Deeplead over Instantly
Instantly is a strong sender. Everything around the sending is still your job: the leads (bought as separate credits), the domains, the inboxes, the copy, and keeping all of it healthy. Every prospect gets the same template with merge fields. Deeplead finds the leads, writes a different email for every person, and sends it from inboxes we run for you.
400M+
Verified contactsPer-recipient
AI email writingInboxes included
Nothing to warm yourselfInstantly sends. Deeplead does the whole job.
This isn’t a feature-by-feature win. Instantly is excellent at sending what you give it. With Deeplead there’s nothing to give it: the list, the email and the inboxes come with it.
A sender, not a pipeline
Instantly sends what you give it. Building the list, writing the copy and setting up the inboxes is up to you. We start from your website and do all three.
One email per person, not one template
Instantly sends a template with merge fields, spintax and AI variable columns you write prompts for. We research each prospect and write the whole email for them.
One balance, not stacked plans
Instantly sells sending and lead credits as separate plans, $47 each to start, with contact and email limits per tier. With us one credit balance covers finding and writing, and sending is unlimited.
No inboxes to babysit
With Instantly you buy domains, connect inboxes, wait out warmup and watch placement yourself. We run a warmed pool and route every send for deliverability.
How we stack up
| Capability |  Deeplead | Instantly |
|---|---|---|
| Unique AI email written per recipient | Templates + AI variables | |
| Managed sending inboxes & warmup included | BYO, or $5/inbox add-on | |
| Adaptive per-send deliverability routing | Inbox rotation | |
| Campaigns built from your website | You build the sequence | |
| People who just posted they need what you sell | ||
| Sending volume | Unlimited | 5,000/mo on Growth |
| Leads included in the same plan | Separate credit plan | |
| Monthly plan | $37 | $94 with leads |
| Verified contact records | 400M+ | 450M+, billed per credit |
The same outcome. Eight steps versus three.
Instantly handles the sending step well. Every other step on the left is yours to buy, write, or babysit. Deeplead collapses the whole thing into three.
The Instantly way
- 1Buy domains and set up inboxes
- 2Connect them and wait out warmup
- 3Buy lead credits and build a list
- 4Verify the list and drop the bounces
- 5Write the sequence and merge fields
- 6Write AI prompt columns for first lines
- 7Upload within your plan’s contact limit
- 8Watch placement and rotate inboxes
A great sender, plus everything around it to build and run yourself.
The Deeplead way
- 1Describe your ICP and pick your leads
- 2AI writes a unique email for each recipient
- 3Send from managed, warmed inboxes that route themselves
One platform. Nothing to warm. Live in about a day.
When Instantly is the right call
We would rather you pick the right tool than the most popular one. Instantly is genuinely the better choice when:
- You run an in-house cold email team that wants to buy, warm and rotate every domain and inbox by hand.
- You send hundreds of thousands of emails a month and cost per send matters more to you than reply rate.
- You already have a lead source and a copywriter, and only need a pipe to send through.
If instead you want clients on the calendar without running a sending operation to get there, Deeplead is built for you.
What Our Users Say
Don’t just take our word for it. Read what our customers have to say about Deeplead.
Just Locked in a 3 Month Retainer for $13,700
Onboarding them this week into our CRM systems & running paid ads for the company as well as creating their content and mass platform scheduling. First one of 2025!
Overcoming Challenges
I subscribed to the software today once I knew I was ready for the out- reach phase (after the modules). It is a game changer.l am close to getting the 400 leads list in one day 🔥
Push to Succeed
Happy new year bro! Just wanted to say thank you for the game on everything with Deeplead I've landed 3 clients back to back & can't wait to see what this year brings for both of us! I'll spread the word about the software as well! 💯
FAQ
Have questions? We have answers
Still deciding between Deeplead and Instantly? Reach out to our team
Instantly is a cold email sender: you connect inboxes, upload or buy leads, and write the sequence. Deeplead is an all-in-one platform: it finds the leads, writes a unique email for each recipient, and sends from managed, warmed inboxes that route themselves for deliverability. Instantly gives you a sender; Deeplead gives you sent campaigns.
Instantly lets you add AI prompt columns that fill a line or a variable per row inside your template. The rest of the email stays the same for everyone. Deeplead researches each prospect and writes the whole email for that person, follow-ups included.
No. We send from our own warmed-up inboxes. Replies are forwarded to your email, and follow-ups stop the moment someone replies.
Yes, SuperSearch, billed as credits on a plan separate from sending. With Deeplead the same credit balance covers finding the lead and writing the email, and sending is unlimited.
Yes. You don't need to bring your inboxes or domains. Bring your ICP and your offer, and we'll get you set up so day one isn't a guess.
Use the contact form on the site or email support@deeplead.io.
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